Zest
Concept for a contemporary Asian Jazz festival at MOCA Geffen in Los Angeles.
Zest is a celebration of life and music, energy and immersion, East and West. This is a concept for a one day festival showcases Asian jazz artists at the MOCA Geffen Contemporary in Los Angeles. Zest was designed in three parts: the identity, the website for tickets sales, and the application for the day of the festival. The design is grid-based, using strong typographical elements and limited imagery.

Deliverables:
Project Type:
Teammate:
Timeline:
Digital Product, Print, Branding
Class Project
Jessica Zhu
12 weeks
Jessie Yao zest
Jessie Yao zest
Jessie Yao zest
Jessie Yao zest
Jessie Yao zest
Print and Advertising
Jessie Yao zest
Jessie Yao zest
Jessie Yao zest
Jessie Yao zest
Jessie Yao zest
Jessie Yao zest
Jessie Yao zest
Jessie Yao zest
Website and Mobile Application
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